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By engaging with cutting-edge research, primary sources of evidence and contemporary examples, you will:

• reflect on the relationship between theory and practice
• apply theories and analytical frameworks to specific case studies and projects

You'll develop theoretical and analytical tools, drawing on the diverse disciplines of Cultural Studies, Sociology of Culture and Public Policy. You'll then apply these tools to critically address questions relating to key cultural policy issues and current cultural policy debates.

Key issues might include:

• rationales for government intervention in the cultural sphere
• objectives and instruments of cultural policy-making
• ownership, access, and participation
• criteria for decision-making
• scope of cultural policy-making
• methods and sources available for mapping, studying and evaluating cultural policies

This module is worth 20 credits.

This module explores the intersection of entrepreneurial creativity and sustainable venture development, equipping students with the mindset, tools, and practical experience to turn innovative ideas into impactful ventures. It blends theory with hands-on application to foster ingenuity in addressing real-world challenges, particularly those aligned with the United Nations Sustainable Development Goals (UN SDGs).

Students will critically engage with the psychology of individual and group creativity, creative problem-solving processes, the evaluation of entrepreneurial opportunities, and the development of sustainable business models.

Working in teams, students will apply business modelling tools to test hypotheses about the desirability, feasibility, sustainability, and viability of their ideas. This process will be informed by academic literature and will be enriched by engagement with local entrepreneurs and ecosystem stakeholders who share real-world insights.

The module culminates in the production of a pitch, where students present their entrepreneurial solution, demonstrating their ability to integrate creativity, critical thinking, and sustainable business design.

Explore the specific characteristics of the cultural industries and the main dynamics which shape the operations of those industries. You will be introduced to key critical perspectives on the cultural industries:

• the processes of cultural production
• distinctions between cultural industries and 'creative industries'
• the concept of 'cultural economy'
• matters of industry structure and cultural markets
• the specificities of cultural work and the challenges confronting employment in the cultural industries
• the role and importance of intellectual property rights in the cultural industries
• the impacts of digitalisation and globalisation.

 This module is worth 20 credits.

The module engages students with leading thinking in innovation management. It will help students to better understand how to build an innovative organisation and diagnose an entrepreneurial change programme. The module does so through examination of topics and issues such as innovation strategy and culture, the role of organisational structure in innovation, the role of external stakeholders within the innovation process, and how to develop and manage ambidexterity within an organisation.  It typically uses a combination of lectures, case studies and interactive methods to deliver the content. 

This is a forward-looking module designed for postgraduate students across diverse MSc programmes. It equips students with the tools and frameworks to evaluate and commercialise cutting-edge technologies within their disciplines. Students will apply tools for evaluating business ideas to a curated portfolio of real-world inventions to critically assess innovation potential and develop actionable commercialisation strategies.

Students will explore a range of business models across industries, gaining insight into how technological innovation can be scaled for global impact. The module fosters interdisciplinary thinking, encouraging students to engage with innovations in different disciplines to develop skills in market analysis, intellectual property strategy, stakeholder engagement, and venture planning.

The media, cultural and creative industries are broad. There are different sectors with a wide variety of areas of practice. These provide many opportunities for future research and employment.

As well as opportunities this diversity also presents barriers that can be difficult to navigate:

• lack of established entry routes and clear career paths
• distinctive and specific labour processes
• specific, complex, and dynamic sets of issues and challenges such as workforce diversity, inequality, precarity and internship culture, skills and education, digitisation, conglomeration, global integration, and platformification.

You'll investigate and analyse the contemporary media and cultural industries with a detailed investigation of specific sectors and areas of practice. Through these investigations, you'll develop knowledge and skills that enhance your employability and build a framework for future research.

This module is worth 20 credits.